Our Category Manager job description includes the Category Manager responsibilities, duties, skills, education, qualifications, and experience.
Category Manager Example
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What does a Category Manager do?
Category managers handle marketing and merchandize displays for specific categories of products. They develop everything for their product category that customers see on the retail shelf along with marketing/informational materials and retail displays. They also analyse sales data, meet with suppliers/retailers, and review planograms.
Category Manager Role
We are seeking an experienced and innovative Category Manager to join our expanding business.
In this role, you will manage a team of category analysts, help make important strategic decisions regarding existing product lines and product development, and work with other teams to attain our shared corporate goals and maximise profitability. You should possess strong leadership and management skills and be able to motivate and innovate on a daily basis.
Category Manager Duties
- Manage a team of direct reports
- Contribute to plans for advertizing and promotions
- Conduct assessments of existing products/services
- Analyse the market to assess the potential for new products and services
- Negotiate with suppliers to ensure maximum profitability
- Oversee the product line to ensure that there are no gaps
- Design promotions and marketing activities to improve market share
- Research supply options, market trends, and competitors
- Set goals and assess past performance
- Collaborate with sales and marketing teams to establish effective price points
- Review and renew existing vender contracts
Category Manager Requirements
- Significant experience in sales, marketing, and purchasing strongly preferred
- Proven record of building successful vender relations and product assessment
- Excellent collaborative and team-building skills
- Solid analytical skills
- Ability to foresee market trends to stay ahead of the competition
- Outstanding communication and presentation skills
- Superior communication skills, both written and verbal
- Strong organisational and problem-solving skills
- Skilled in Microsoft Office and database management software
How to write a Category Manager Job Description
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How to write a Category Manager Job Advert
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Job Description Advice - Guidance on How to Personalise a Category Manager Job Specification
The hiring process and recruiting new employees to fill your key roles requires a degree of personalisation if you are to attract the best employees in a competitive employment market. The right person for a crucial role or more senior roles will likely have other employers targeting them. As your job description will be the first point of contact, you need to nail your pitch and provide the best possible service.
Job Description Tips - Help on formatting a Category Manager Job Specification
When creating your bespoke description and advert, you should cover and promote these points:
Job title: This should accurately reflect the role and include keywords that top talent might be using to search for jobs.
Job duties: The day to day duties, such as administrative tasks, which vary depending on the company and inform the candidate if they can complete the role.
Technical skills: These are the hard skills required through training, such as proficiency with Microsoft Office.
Soft skills: These include the interpersonal skills and general abilities the right candidates will possess. For example, the competency to prioritise multiple tasks, handle customer queries and customer complaints, work alone, or build a good relationship with coworkers.
The company's culture: Highlighting your company culture and values ensures employees thrive and find outstanding job satisfaction. Candidates that are not the right fit won’t waste their time completing the application process, meaning you can focus on qualified individuals and hire in a more timely manner.
Career progression: Including the career path will entice candidates looking for career growth.
Training and development programs: Smaller companies may need employees with previous experience or provide educational assistance over internal training offered by larger organisations with more significant resources.
Employee benefits: Compensation and benefits often fail to appear in job ads and while you may want to hold your cards close to your chest, failing to include them is a mistake. Consider answering common questions, such as working hours and paid leave. Researching the average salary for the role in these early stages will ensure you don’t waste your interviewer’s and the candidate’s time.
Skill gaps: Your company may need to bring in new skills beyond those required to complete the key role and duties. Thinking on an organisational level can be beneficial when contemplating skills diversity.
Legal requirements: Ensure your job advert and description does not ask for inappropriate or discriminatory personal details, such as age, marital status, or religion.
How to Hire a Category Manager
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