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Product Marketing Manager Job Description

We are recruiting for a Marketing Coordinator with outstanding organisational and research skills. We expect you to be a creative individual with fantastic communication skills and excellent time management.

To succeed Marketing Coordinators should be detail-oriented and have a solid understanding of marketing techniques with a keen interest in providing a consistent brand voice across all marketing activities to specific audiences. Thoroughbred candidates will exhibit critical thinking skills, strong problem-solving skills and a meticulous attention to detail.

Marketing Coordinator Responsibilities:

  • Develop strategic marketing initiatives and activities.
  • Implement marketing plans that include print, broadcast and online content.
  • Create branded advertising campaigns and support the marketing and design teams by coordinating and collating content.
  • Setup tracking systems for marketing campaigns and online activities.
  • Conduct market research to identify marketing opportunities and negotiate media coverage.
  • Traffic all advertising efforts to appropriate channels.
  • Develop and manage all internal communication systems.
  • Create, maintain and strengthen the organisation’s overall brand through all media avenues.
  • Organise and streamline service offerings into user-friendly concepts.
  • Manage print contractors and other promotional vendors.
  • Maintain strict confidentiality of sensitive information.
  • Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management.

Marketing Coordinator Requirements:

  • Two years of experience in content management, creative writing, advertising concepts and media negotiations.
  • Critical thinker with strong problem-solving and research proficiencies.
  • Ability to comprehend and interpret competitor strategies and consumer behaviour.
  • Expert knowledge of Content Management Systems (CMS).
  • Ability to gather large amounts of data and convert it into meaningful analysis.
  • Solid organisational skills and detail oriented.
  • Ability to work under pressure and meet strict deadlines.
  • Creative mind with superb written and verbal communication skills.
  • Ability to simplify complex information into a user-friendly format.
  • Proficient in Microsoft Office, Photoshop and web editing packages.
  • Bachelors degree in Marketing/Communications or related

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