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What Communication Skills To Include In A Job Description

Communication Skills To Include In A Job Description

It is hard to think of an industry or business that does not thrive or falter off the back of its communication. Companies whose employees and leaders have strong communication skills tend to rise to the top through mechanisms such as effective internal collaboration, high customer satisfaction, motivation, responsiveness, and cohesion, with all staff working toward the same goals. So, it is hardly surprising that you, as a business owner or recruiter, are looking at how to hire employees with the best communication skills. Achieving this goal starts with choosing the communication skills to include in the job description. 

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When writing a job description, you will need to consider verbal communication skills and nonverbal communication skills. You should also factor in how these might be affected by technology. Thirty years ago, written communication probably meant sending a fax or handwriting a letter. Traditional communication skills are still vital in today’s digital age. Still, they are leveraged across email, instant chat, and Zoom meetings, with spelling proficiency and grammatical accuracy handled by applications such as Grammarly. Therefore, we encourage you to write job descriptions that include not only the top communication skills but also the setting or technology under which they are delivered.

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Highlights And Key Takeaways:

  1. Strong communication skills facilitate good communications on the job site, leading to effective collaboration, team cohesion, higher staff motivation, and improved responsiveness.
  2. Top communication skills include active listening, clarity, confidence, honesty, body language, openness, public speaking, and respectfulness.

What Are Communication Skills?

What Is Verbal And Non Verbal Communication

What are good communication skills?

Communication skills are the individual’s ability to relay or receive information. It is vital to remember that communication is a two-way street, and both sides are essential to avoid misinterpretation. Outstanding employees can give information (written or verbal communication) and receive information (active listening/reading body language).

Communication skills are often likened to soft skills and interpersonal skills, and bringing these together in the job description is vital. Hiring managers will receive better candidates, making job interviews all the more effective.

Download Job Interview Questions And Example Answers

We have touched on several topics here that you may want to investigate further. You can do so by visiting our interviews hub or reading our articles:

Most Important Communication Skills

Verbal And Nonverbal Communication Skill

When recruiting employees, it is crucial for workplace success for individuals to have strong communication skills. So, what are the most crucial communication skills?

Excellent communication skills example

When looking at ‘What is communication skills?’ It can help to prioritise the most crucial. We have categorised the most sought-after communication skills below:


Active listening skills are vital in roles such as customer services (helping customers feel heard) and sales (listening for opportunities and needs). Active listening is also an important communication skill for interacting with managers and colleagues alike.

Being a good listener includes paying attention, so the other person’s point is understood. You can request active listening in your job description and test for active listening during the candidate’s job interview. Are they maintaining eye contact, and do they respond appropriately to your interview questions?

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Clarity is about how the person can convey information and share ideas. It is an excellent inclusion in the skills section of your job description and easy to test for in a job interview. Does the applicant use lots of jargon, present complicated answers to simple questions, and is the answer complete, or do you need to ask for further information?


Confidence transcends verbal communication, non verbal communication, and visual communication. It can be displayed through tone of voice, be evident on a well-written CV or cover letter, or appear lacking if the person stumbles over their words. It is required to convince customers, make sales, and communicate effectively with colleagues.


Honesty is an important element of good communication; potential employers should include it in their job descriptions. Honesty and transparency are particularly relevant within teams to nurture a good company culture and take responsibility for mistakes and actions.


Being able to read body language and nonverbal cues, such as facial expressions, eye contact patterns, and hand gestures is advantageous in many roles and circumstances. Individuals can see beyond what is being said, which is essential to emotional intelligence.


Open-mindedness and approachability are the hallmarks of a good communicator. Including it in your job descriptions will help you build or maintain a good team, ready to collaborate or display empathy.


Good presentation skills and public speaking are extremely valuable for employers to seek out. Adding it to job descriptions will bring in candidates who can present ideas, which shows planning, or become a future team or company leader.


A cohesive team and satisfied customers only occur when respect exists. Actively listening to a person’s message, allowing others to initiate conversations, responding appropriately, and using tone of voice all contribute to respectfulness as a communication style.

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Excellent verbal communication skills appear in job descriptions more often than other soft skills. Oral communication skills are a must for building rapport, customer service, teamwork, and much more. Whether recruiting a restaurant server or a teacher, it is hard to excel without this important skill.


Good communication skills are not complete without writing skills. Almost every job requires at least some writing, from completing reports to responding to customer emails. Writing skills can also be fundamental to job descriptions for copywriters, journalists, and marketing professionals.

All Verbal And Written Communication Skills Examples

100 Good Communication Skills

We have so far uncovered core communication skills examples you might include in your job description. However, there are many others you may want to add that can be very relevant to a particular role, work environment, customer type, or team make up.

Here is a list of 100 communication skills:

  1. Active listener
  2. Active listening
  3. Assertiveness
  4. Awareness
  5. Body language
  6. Caring
  7. Charisma
  8. Charismatic
  9. Coaching
  10. Comforting
  11. Communication skills
  12. Compassion
  13. Confidence
  14. Constructive criticism
  15. Constructive feedback
  16. Consulting
  17. Conversation
  18. Counselling
  19. Creative
  20. Creativity
  21. Cultural awareness
  22. Curiosity
  23. Customer service
  24. Diplomacy
  25. Dynamic
  26. Emotional intelligence
  27. Empathetic
  28. Empathy
  29. Encouraging
  30. Eye contact
  31. Facilitating
  32. Flexibility
  33. Focus
  34. Friendliness
  35. Giving feedback
  36. Honesty
  37. Humour
  38. Influence
  39. Informing
  40. Inquiring
  41. Inspirational
  42. Inspiring
  43. Instructing
  44. Interviewing
  45. Investigating
  46. Kindness
  47. Leadership
  48. Lightheartedness
  49. Listening
  50. Mediation
  51. Mentoring
  52. Mindfulness
  53. Motivational
  54. Negotiation
  55. Networking
  56. Non verbal communication skills
  57. Open mindedness
  58. Openness
  59. Oral communication skills
  60. Patience
  61. Paying attention
  62. Personable
  63. Persuasion
  64. Planning
  65. Politeness
  66. Political awareness
  67. Positive attitude
  68. Positive reinforcement
  69. Positivity
  70. Presentable
  71. Presentation skills
  72. Public speaking
  73. Questioning
  74. Rapport
  75. Receiving feedback
  76. Reflection
  77. Relatability
  78. Relatable
  79. Relationship building
  80. Relationship management
  81. Researching
  82. Respectfulness
  83. Self motivation
  84. Self reflection
  85. Sensitivity
  86. Social skills
  87. Speaking
  88. Sympathy
  89. Tact
  90. Tactful
  91. Tactfulness
  92. Team working
  93. Tolerance
  94. Tone of voice
  95. Trustfulness
  96. Truthfulness
  97. Understanding
  98. Verbal communication
  99. Visual communication
  100. Written communication skills

Further Resources For Employers

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If you are a business owner, hiring manager, or Human Resources professional, these further resources will be invaluable:

To start advertising for the skills you need, check out our job advertising packages, starting from £199.

Effective Communication Skills FAQs

Here we answer your questions on including communication skills in your job descriptions.


The 7 Cs of communication are:

1. Clear
2. Concise
3. Concrete
4. Correct
5. Coherent
6. Complete
7. Courteous


Good communication skills are fundamental to roles such as customer services and sales. However, it is hard to think of any job that does not require effective communication skills for interacting with colleagues, managers, clients, or suppliers.


10 communication skills examples that will help you hire candidates with good communication are:

1. Active listener
2. Body language
3. Clarity
4. Confidence
5. Honesty
6. Open mind
7. Presentation
8. Respect
9. Verbal communication
10. Writing skills


Communication skills are an amalgamation of various abilities that are crucial for both personal growth and professional success. These skills encompass not just the words we choose, but also our nonverbal communication, such as body language and facial expressions, which can often convey more than verbal language. To improve your communication, it’s essential to give your full attention to the person you’re speaking with, whether it’s during a team meeting or a casual conversation with a colleague. This practice helps build relationships with co-workers, fostering an environment where top talent thrives.Moreover, in professional settings, effective communication skills are equally important. They are a key part of your job application, from crafting a compelling cover letter to articulating your leadership skills to prospective employers. These skills are vital in demonstrating your ability to lead and work within a team, contributing to the long-term success of an organisation.

In summary, communication skills are a blend of verbal and nonverbal cues, attentive listening, and clear, concise articulation, all of which are integral in building professional relationships and advancing one’s career.

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