What does an Advertising Assistant do?
An Advertising Assistant supports advertising campaigns and activities for an organisation. They assist in the creation of advertising materials, such as posters, flyers, and online advertisements. Advertising Assistants also help with market research, determining consumer behaviour and competitor activity. They track the success of advertising campaigns by monitoring sales and customer feedback. Additionally, Advertising Assistants maintain relationships with media outlets, coordinating the placement and timing of advertising across various channels. They work in various industries, including marketing agencies, media companies, and corporations.
Our Advertising Assistant job description includes the Advertising Assistant responsibilities, duties, skills, education, qualifications, and experience.
Advertising Assistant Example
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If you need an example job description for an Advertising Assistant download the one below, alternatively we have many other Office Administration job description samples and a job description library with over 3000 job descriptions templates that you can download for free.
What does an Advertising Assistant do?
The Advertising Assistant will support the advertising team in planning, executing, and monitoring advertising campaigns. The successful candidate will have superb organizational and communication skills as well as excellent knowledge of the advertising industry.
The Advertising Assistant will be responsible for researching and gathering data, analyzing market trends, and helping to create promotional materials. The role also involves assisting with the coordinating of advertising campaigns, staying up to date on industry developments, and providing general administrative support to the team.
The successful candidate should be a motivated and organized individual with a passion for advertising and a good understanding of the current market. The candidate should also have strong analytical and problem-solving skills, as well as excellent verbal and written communication abilities. Knowledge of digital marketing and social media platforms is essential.
Advertising Assistant Role Purpose
The purpose of an Advertising Assistant is to support the Advertising Manager in the planning, execution, and monitoring of advertising campaigns. This includes developing and managing relationships with media representatives, coordinating and overseeing the production of advertising materials, monitoring campaigns to ensure they meet objectives, and providing administrative support to the Advertising Manager. An Advertising Assistant must possess excellent organisational and communication skills, and be knowledgeable when it comes to current advertising trends.
Advertising Assistant Role
An Advertising Assistant is responsible for providing administrative and practical support to advertising and marketing teams. Duties may include writing copy, proofreading print and digital materials, researching target audiences, coordinating campaigns and liaising with internal and external stakeholders. The role requires strong communication, organisational and problem-solving skills.
Advertising Assistant Duties
- Assisting in the planning, preparation and execution of advertising campaigns
- Creating and implementing a range of marketing materials such as posters, leaflets and newsletters
- Assisting in the development of promotional materials and activities
- Organising and attending promotional events
- Assisting in the development and implementation of social media campaigns
- Developing and maintaining relationships with clients and suppliers
- Monitoring industry trends and developments
- Providing administrative support
- Carrying out research and presenting findings
Advertising Assistant Requirements
- Excellent communication and organisation skills
- Ability to develop creative ideas for campaigns
- Proficient in Microsoft Office and Adobe InDesign
- A good understanding of marketing and advertising principles
- Ability to work as part of a team
Advertising Assistant Skills
- Excellent communication skills
- Strong organisational abilities
- Good knowledge of the marketing industry
- In-depth understanding of advertising principles
Advertising Assistant Personal Traits
- Excellent communication skills
- Organised and proactive
- Ability to work well under pressure
- Ability to multitask
- Strong attention to detail
How to write an Advertising Assistant Job Advert
Use our job advert template to write a job advert for posting on job sites and job boards. Our job advertising templates are carefully created to help you reach your audience and beat the competition to the best talent.
A job description informs the reader about a job, whereas a job advert’s main objective is to sell the job opportunity to attract as many suitable applicants possible. A job advert maybe the first touch-point a candidate has with your company so it is important to create a great impression.
Job Advertisements should enticing, so considering using short, exciting language which get the reader’s attention.
How to write an Advertising Assistant Job Description
To write a job description, we recommend starting with a job description template from our job description library, which contains examples for 800+ positions and professions. Our job description examples include a job summary with duties and responsibilities and skills and requirements, which can be personalised for your job vacancy.
Job Description Advice - Guidance on How to Personalise an Advertising Assistant Job Specification
The hiring process and recruiting new employees to fill your key roles requires a degree of personalisation if you are to attract the best employees in a competitive employment market. The right person for a crucial role or more senior roles will likely have other employers targeting them. As your job description will be the first point of contact, you need to nail your pitch and provide the best possible service.
Job Description Tips - Help on formatting an Advertising Assistant Job Specification
When creating your bespoke description and advert, you should cover and promote these points:
Job title: This should accurately reflect the role and include keywords that top talent might be using to search for jobs.
Job duties: The day to day duties, such as administrative tasks, which vary depending on the company and inform the candidate if they can complete the role.
Technical skills: These are the hard skills required through training, such as proficiency with Microsoft Office.
Soft skills: These include the interpersonal skills and general abilities the right candidates will possess. For example, the competency to prioritise multiple tasks, handle customer queries and customer complaints, work alone, or build a good relationship with coworkers.
The company's culture: Highlighting your company culture and values ensures employees thrive and find outstanding job satisfaction. Candidates that are not the right fit won’t waste their time completing the application process, meaning you can focus on qualified individuals and hire in a more timely manner.
Career progression: Including the career path will entice candidates looking for career growth.
Training and development programs: Smaller companies may need employees with previous experience or provide educational assistance over internal training offered by larger organisations with more significant resources.
Employee benefits: Compensation and benefits often fail to appear in job ads and while you may want to hold your cards close to your chest, failing to include them is a mistake. Consider answering common questions, such as working hours and paid leave. Researching the average salary for the role in these early stages will ensure you don’t waste your interviewer’s and the candidate’s time.
Skill gaps: Your company may need to bring in new skills beyond those required to complete the key role and duties. Thinking on an organisational level can be beneficial when contemplating skills diversity.
Legal requirements: Ensure your job advert and description does not ask for inappropriate or discriminatory personal details, such as age, marital status, or religion.
How to Hire an Advertising Assistant
Once you have selected your Job Description download it or convert it to a Job Advert. From here you can post/advertise your job across our network of job boards. If you wish to use the job description for a CV Template click through for advice and Convert to a CV
